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Niche Marketing – A Mini Tutorial on Starting a Business
The role of marketing in business may surprise you. Many books and seminars on marketing begin on how to develop the Marketing Plan. I believe this to be a mistake.
You shouldn't begin thinking how you are going to market something until you first determine if you have something to market. You also need to have the ability to develop and service your product; will it work the way you say it will work; are there no adverse legal ramifications? Finally, can you sell of offer it for a profit?
Finding your Niche Market
To begin, you need to find a product that people need. Think back in your life. Was there any problem that you felt was not resolved completely? Was a solution presented to you that could have been more complete? Still no ideas?
Then seriously contemplate and record the following:
- What kind of things are you interested in? Tennis, Books, Music.....
- Do these interest border on Passion? Football, Writing, Collecting.....
- Where is your Knowledge base? Is there any subject or topic that you know a lot... Categories : Internet Marketing Articles
